How do we feed a planet of 10 billion people in 2050?
That’s what we’re working on.
The challenges are multi-faceted, spanning climate, agricultural technology, distribution, cultural culinary practices, economic conditions and more. There isn’t a single ‘magic wand’ to fix everything at once.
So we’re tackling the big questions with simple, effective, and practical solutions that chip away at these big issues – and start to address them.
Bring together experts and leaders in food and sustainability alongside individuals who want to learn more and to help to create real solutions.
Develop + drive food and sustainability solutions that are:
✓ practical
✓ effective
✓ doable for the long haul
and therefore have a good chance of succeeding.
Three of today’s top thinkers driving simple solutions to two of the biggest issues facing our planet:
Food + Sustainability
Julia shapes simple solutions to complex food problems. A recognized food and sustainability strategist and serial entrepreneur, over the past 20 years Julia has innovated hundreds of food and beverage products, deployed everywhere from planes to grocery stores.
Susan executes the mantra ‘anything is possible in food if you focus on figuring it out’. For more than 25 years, she has designed breakthrough products and made them happen, from formulation to ingredient and packaging innovation, including pioneering Ancient Grains as easy swaps into foods that enhances nutritional value, sustainably.
Debra adopted a plant-based lifestyle as a tween and never looked back. She's experienced the challenges of eating in a culture that overlooks nutrition and sustainability. For her, plant-based food means no sacrifice in taste—done right, it's unbeatable for both your body and tastebuds.
Julia, Susan, and Debra know that there is one overwhelming factor that drives food around the globe: TASTE.
Starting with ‘must be DELICIOUS’, they continuously drive innovation to create new food and beverages that are ‘easy swaps’ for everyday items, and are also more nutritious, more sustainable, and more scalable.
Their products have won global awards for taste and sustainability and impacted the lives of millions – with billions to come!
Join 10B Alliance, register your profile, and jump into the discussion.
For a limited time: Join 10B as a Charter Member (only 1,000 total spots)
If you have reached this part of the site, you have been invited to join 10B as a Charter Member, by a founder or member of 10B.
The first 1,000 members of the 10B Alliance will receive Charter Memberships, at a permanent annual price of $30/year ($5/month).
After the first 1,000 charter members, 10B Alliance annual membership will increase to $100/year ($15/month).
All Charter Memberships purchased before November 1, 2024 will renew on November 1, 2025.
